TRANSMEDIA

“TRANSMEDIA” is the Out Of Home (OOH ) Medium specialized and pioneering in Branding Large Surface Transport Containers across India linking major metro transport hubs.

OBJECTIVE
The Prime objective of “TRANSMEDIA” is to assist the Media Strategists in reinforcing the Brand Name and Visuals across India as Container Spaces provide these Brands & products more visibility and recall values with every extra mile that it travels.

ADVANTAGES
Hoarding that it is , TRANSMEDIA is in no way different from any normal hoarding except that, it is seen beyond Metros by the Travellers and Regional dwellers when the Containers traverse nearer to their vicinities..

NON-METRO BANDWIDTH
All Brand s require that extra push apart from the normal media splurge beyond Metros and “TRANSMEDIA” offers an excellent platform enhancing the possibility of being seen with extensive and expansive mileage , catering to the vast Traveling segment who by default are the target audience of every National Brand or Service.

SEGMENTs THAT EYE
Industrialists Businessmen Traders Tourists Families Youth and Children comprise the main part of those segments traveling in High-end cars , Volvos , State Transport Buses , Multi utility vans & Tractors as per their lifestyle.

MULTIPLE ROUTES
The long haul fleet of 400+ containers ply in seven trunk routes viz :
1. Mumbai Delhi Kolkatta Chennai Kochi Hyderabad Ludhiana ,
2. Pune Kolkatta & short hauls between
3. Mumbai Pune Nashik and Aurangabad.

PROOF OF TRAVEL
Every Container displaying the advertisements are fitted with GPS and the official website R-Track & Reliance Telematics download the current route updates based on Container Registration Numbers.

JOINT VENTURE
“TRANSMEDIA” the Brand has blossomed out of a business understanding with the country’s renowned Logistic company’s M.D. Mr. Ashok Goyal and M/S.Narayani Transmedia Solutions’ CEO Mr.Vikram & Mr.Krishna - Head of Marketing.